The Club Barbados website redesign focused on elevating the resort’s digital presence with a lighter, more vibrant aesthetic that better reflected its Caribbean identity. I collaborated with stakeholders to refine layouts, streamline content, and apply UX best practices for clarity and scannability. My design updates balanced a modern, approachable style with the resort’s brand voice, resulting in a refreshed user experience that aligned more closely with guest expectations and leadership’s vision.
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I'm Alyssa Ostroff— a designer, digital strategist, and marketer who works with brands looking to push creative boundaries.
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